Last week I talked about spending some time on my blog over the next few weeks talking about the journey of recovering books that are already out in the world. And it is indeed a journey.
And at the beginning of this (and any) journey is the question WHY. Why do I (or you Jane Doe Author) want to recover our books?
There are a number of answers to that question. It could be that you don’t feel that the cover truly reflects the book and/or brand. It could be that the covers were from a previous publisher and you have retained the rights back to the books and want to publish them. It could be that even though you feel the books are good, they aren’t selling. It could be that the covers worked for you for the first book(s), but as you write more books in the series, they don’t seem to work anymore. It could be that the genre isn’t evident in the covers. Heck, I am just brushing the surface on this. The bottom line is that you need to sit down and ask yourself WHY.
Because your answer will tell you if you should move forward or not AND it will also help you work with your cover artist to come up with a new design that does fit your vision for your series.
When I sat down and looked at my Mind Sweeper covers, I still like them. They were after all the first books I published and have a special place in my heart for them. However, if I look at the covers objectively, I think that they look more like suspense books and less like urban fantasy. So I chose to re-brand them with the hopes of appealing more to my audience and ultimately increase sales.
And so we begin the journey…